US Virgin Islands Hotel & Tourism Association

Get a Glimpse at the Exciting Lineup of Educational Sessions at CHIEF

CHIEF 2018 will bring innovative and exciting sessions that promise to enhance individual hospitality and tourism professionals’ skills and boost their business’ bottom line. The hospitality industry is a highly guest service–oriented business where encounters between employees and guests determine the success of the business. Click here for a sampling of the sessions that will be offered by track.

The Caribbean Comeback

The resilience of the Caribbean was tested in the wake of Hurricanes Irma and Maria last year. Natural disasters and the uncertainty surrounding their impact on tourism left many questions for potential visitors, but the Caribbean’s distinct draw is expected to minimize the lull in tourism and spur visitation to the region again. Read more.

Meet the Millennial Family

The travel industry has greatly focused on catering to and targeting millennials. The generation born between 1982 and 2000, now approximating the ripe old age of 36, represents 83 million people in the US, according to the US Census Bureau. This powerhouse demographic is inching its way into adulthood and changing family travel as we know it. Read more.

2018 CHTA Education Foundation Scholarship Application Now Open

The application process is now open and attached are the requirements and the application for this year’s scholarships. Alternatively, information and the application can be downloaded by clicking here.

CHTAEF was established in 1986 as a stand-alone 501 (c) 3 nonprofit, tax-exempt organization. Its mandate is to improve and elevate the quality and professionalism of the hotel and tourism industry in the Caribbean through education and training. Today, it is one of the largest charitable programs in the Caribbean hospitality industry, having raised and awarded more than $2 million in scholarships and grants to applicants who demonstrate a strong commitment to the hotel and tourism industry in the region.

Scholarships are awarded to applicants attending accredited tourism and hospitality institutions around the world, and in partnership with academic institutions like Johnson & Wales University, Monroe College and Florida International University which provide additional scholarship support to eligible CHTAEF scholarship students.

CHTAEF also funds certifications and accreditation programs for established regional industry professionals. In conjunction with the Caribbean Hotel and Tourism Association, certification programs are now being refined, redeveloped and funded to support the foundation’s primary objective of continually elevating the industry’s professionalism. These shorter courses provide immediate, tangible results for the industry due to the nature of their tailored and specific coursework.  More information about these credentialing programs will be ongoing.

STR 2017 Global Hotel Study

With detailed insights for more than 100 global markets, STR’s Global Hotel Study explores the highs, the lows and the factors tipping the scale in each direction for hotel markets around the world. This is your definitive road map for setting strategies for the year ahead and beyond. Click here to download a preview and learn more.

What’s inside:

• In-depth analysis of the international hotel landscape, both on a continent and market level
• Analyses for over 100 key global markets
• Forecast insights based on historical performance trends and a wide range of macroeconomic factors, such as changes in flight accessibility, event calendars, political scenarios and more
• 70+ charts and data visualizations
• Deep-dive analyses on key markets, including New York, London, Dubai, Tokyo and Rio de Janeiro
• Articles by STR experts on topics such as the terror impact in Europe, U.S. segmentation trends and more.

The full 110-page version of the report, covering all five world regions, is available at a discounted price. Individual regions are also available, broken down into the following sections:

• U.S. & Canada
• Central & South America, Caribbean & Mexico
• Europe
• Middle East & Africa
• Asia Pacific