US Virgin Islands Hotel & Tourism Association

The DOT launched the VI Nice Challenge in May, a social media competition that kicked off a broader Virgin Islands Nice summer promotion. The challenge asked individuals to record themselves singing a chorus and verse of USVI native recording artist Pressure Busspipe’s hit single, “Virgin Islands Nice.” Participants uploaded their videos to, and encouraged their friends and family to share and vote for their video via social media. The DOT will award a grand prize, which includes a five-night stay at a luxury resort, roundtrip airfare for two and other gifts, to the participant with the most votes and shares. Look out for results in June and more opportunities to get involved!